Jen Randolph, Interaction Designer

Selected Work, 2008—2009

About JR, Contact JR,


IBM Smart Market

IBM Smart Market

Dec 2008-May 2009

– IBM

IBM Smart Market has a little of everything; a customer site to buy products, a business site to sell products, and an admin site to manage one's purchases - all localized for each country that SmartMarket is offered in.

My previous programming experience was crucial here, as changing any one thing could affect thousands of pages. I made recommendations that would play nice with the existing data and technology, which saved our team from having to hire a developer for consulting purposes. I also freed up some time for management to handle other tasks, since I was able to take all the calls to the third-party development team hired to build our recommendations.

My duties on this project were many, and they included creating various UX deliverables such as wireframes and specifications; providing art direction and creating comps; consulting on SEO, front-end and back-end web development; and defending our rationale against evil clients and third-party tech teams.